Value Added Services in the new generation mobile technology arena are a rising star in India’s fast growing wireless business. Voice is increasingly becoming a commodity. ARPU’S continue to drop. There is an increased transformation of business models with an aggressive focus on value added services. Value Added Services is increasingly a growth area which helps the operator to maximise revenue and grow his ARPU’S as well. Propelled by the need to bring in service differentiation, operators are bringing new value added services in order to satisfy the growing demand of Indian consumers. The growth of this market sector has attracted wireless operators, handset manufacturers, content developers, music & film companies, cartoon artists, game makers and musicians for ring tones, gaming, mobile imagery, WAP, wall papers, logos, SMS based contests and streaming audio & video.
Now into successful 2nd year, VAS India 2006 International Conference will create the best forum in the country for all players of the value chain where business is bound to happen!
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